Waitrose leads the way in reducing packaging

Posted on 19th October, 2010

Supermarket chain Waitrose has announced that from October it will be launching a new way of packaging meat that will eventually save up to 90 tonnes of plastic waste per year.

The specially designed ‘snip and slide’ containers will be initially be used for mince and diced meat, and then will be rolled out across the full meat range.

Andy Boulton, meat buyer for the firm said:

These packs are a direct response to consumers requests to cut down on packaging waste. The new packaging also has the added benefit of reducing the plastic waste generated by the store by half.